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Grocery Card or Food Parcel?

Grocery card or food parcel? We look at the main advantages card-based aid offers over food parcels.

HS Harun Soylu February 10, 2020 2 min read
Grocery Card or Food Parcel?
In our country, employers, NGOs, associations, municipalities and foundations provide a great deal of social aid to employees and people in need, especially around Ramadan.

This aid is valuable and important on a human level. In-kind aid is one of the most popular methods. It can be given as food parcels, and it is also widely given in our country through cards offered by supermarkets or payment companies.

Looking at the costs and benefits for people in need, the question arises: are grocery cards or food parcels the better fit?

Here are some of the advantages of cards.

The main benefits of card-based aid compared with food parcels:
  • If needed, it can go beyond food to cover basic needs such as clothing and stationery, so aid is used where it is actually needed.
  • Donors can track online how much the cards are used and at which brands, which helps them plan future aid.
  • There are none of the problems of other methods, such as transport, surplus stock, storage and expiry dates.
  • Cards are personalised, so recipients can shop comfortably without feeling embarrassed.
  • Compared with handing out food parcels in person, card-based aid respects personal privacy and is delivered faster and more easily.
  • Recipients have freedom of choice: with a single card, they can buy what they need at any partner store they like.
  • Cards can optionally be protected with a PIN, and if one is stolen or lost it can be blocked to keep the balance safe.
  • Unlike food parcels, there is no risk of expired or low-quality products, and recipients decide how to spend.

For spending on your employees or people in need, iWallet lets users shop at A101, Migros, Carrefour and Şok with a single wallet, giving them the greatest possible benefit and satisfaction. To learn more, visit our Grocery Card page.